
Hot Couture Social Ads
Hot Couture Social Ads
Director & Producer
Social Media Ads
2025
As the director and producer of the vibrant social media ads for Hot Couture, I have the joy of bringing to life the essence of vintage fashion in Santa Rosa, a cornerstone of our Sonoma County community.
Each month, I dive into a creative process that blends imagination and technique, utilizing stop motion animation, dynamic model shoots, and engaging interview footage to craft ads that resonate.
My role encompasses everything from conceptualization to execution, ensuring that every visual narrative we create not only showcases the unique charm of Hot Couture’s offerings but also captures the heart and spirit of the small business culture we cherish.

Hidden Gems
For over 40 years, Hot Couture has proudly embraced the spirit of Santa Rosa, creating a beloved haven for vintage fashion enthusiasts and locals alike.
Their extensive inventory showcases a handpicked selection of high-quality vintage clothing that tells a story, inviting you to explore unique styles from eras gone by.
Each visit to our store is more than just shopping; it’s an experience steeped in community, where our dedicated and knowledgeable staff are always ready to help you find that perfect piece. Join us at Hot Couture, where fashion meets nostalgia and community thrives.
Vintage Vibes Prom
Step into a whirlwind of nostalgia with our latest ad campaign for Hot Couture, where high schoolers don vintage ensembles and capture the spirit of prom in its most enchanting form.
Shot within the vibrant walls of our store, this initiative not only highlights our stunning array of clothing available for rent or purchase but also celebrates the authentic excitement of youth.
By casting real students in their true element, we artfully blend timeless fashion with the genuine joy of prom season, creating visuals that resonate with both style aficionados and modern-day dreamers. Join us in this celebration of vintage charm and community spirit, where every outfit tells a story waiting to be discovered.
Testimonials
In our latest video ad for Hot Couture, we delve into the heartfelt stories of our incredible customers, showcasing the deep bond they share with this cherished vintage haven.
Through intimate testimonial interviews, we reveal how Hot Couture transcends mere shopping, becoming a vibrant community hub where fashion lovers connect with unique pieces and each other.
These genuine moments highlight the soul of our shop, resonating with the vintage clothing community and reminding us all that every item tells a story waiting to be unearthed.
Join us in celebrating the spirit of nostalgia, style, and the shared joy of discovering one-of-a-kind treasures at Hot Couture.
Valentines Day
In this enchanting video ad for Hot Couture, we showcase a breathtaking collection of transforming necklaces just in time for Valentine’s Day, utilizing a captivating stop motion animation technique that brings each piece to life.
The delicate movements and seamless transitions highlight the intricate craftsmanship and unique designs of the jewelry, allowing viewers to appreciate the elegance and charm of each necklace as it magically shifts and adapts.
Through this innovative approach, we not only enhance the visual allure of the collection but also invite our audience into a whimsical world where beauty and creativity intertwine, making it the perfect gift for expressing love and affection.
Summer Dress Event
Dive into the vivid world of summer fashion with our latest video ad, showcasing an expansive collection of stunning summer dresses at Hot Couture.
This eye-catching ad utilizes a captivating looping video effect to highlight the vibrant colors, playful patterns, and unique styles that await every woman looking to embrace the sunshine.
Whether you’re gearing up for beach days, garden parties, or casual outings, our diverse selection promises to add a touch of vintage charm to your summer wardrobe.
Join us as we celebrate the joy of summer dressing and invite you to explore the endless possibilities that await in-store.
$5 & $10 Sale
This vibrant video ad for Hot Couture’s sensational $5 and $10 Sidewalk Sale captured the essence of our beloved vintage haven, enticing fashion enthusiasts to dive into a treasure trove of unique styles and unbeatable deals.
With playful visuals and a lively atmosphere, the ad showcased the excitement of bargain hunting, inviting viewers to experience the joy of uncovering hidden gems within our eclectic collection.
As the weekend unfolded, our social media platforms buzzed with engagement, as a wave of new visitors flocked to our store, eager to find their next favorite outfit while celebrating the charm of community and vintage fashion.
RRSQ Antique Fair
Step into a world of nostalgia with our captivating video ad for the Railroad Square Antique Fair, where the charm of yesteryears comes alive through a bustling marketplace filled with diverse vendors.
Hot Couture transformed into a treasure trove of vintage finds, showcasing unique items that tell stories of their own while enticing guests to explore the hidden gems within.
This dynamic ad not only highlights the vibrant atmosphere of the fair but also serves as a gateway to connect our community, driving traffic to our website and social media platforms, and inviting everyone to join in the celebration of history, creativity, and local culture.
Remember When (Outfits)
Step into a world of elegance and style with our latest series of vibrant video ads for Hot Couture, where each high-end coat and dress is more than just a piece of clothing; it’s a statement of art and individuality.
Crafted to catch the eye with their visual flair, these stunning garments showcase the luxurious designer brands that define our curated collection, inviting fashion enthusiasts to explore the intersection of timeless beauty and contemporary flair.
Each ad not only highlights the exquisite craftsmanship and unique designs but also embodies the spirit of community that Hot Couture has nurtured for over 40 years, making every shopping experience a celebration of style, nostalgia, and discovery.